Ariete: A Tradition of Creative Innovation Since 1964
Established in 1964, Ariete is nestled in the heart of Tuscany, renowned for its dynamic vitality and creative spirit. Drawing on the enterprising energy of the region, Ariete has developed a reputation for bringing simple yet innovative solutions to everyday household needs. As a prominent player in the small appliances sector, the company continues to grow both nationally and internationally, with exports accounting for around 60% of its total sales.
Ariete's success is driven by its commitment to inventive products and commercial achievements, such as the Saladino, Vaporì, and legendary Gratì. The company's leading role in the market is exemplified by its 66% market share in electric graters.
At the core of Ariete's success are its dedication to innovation and creative design. The brand has invested heavily in research and development, manufacturing, and technology, striving to anticipate and adapt to evolving consumer needs. Ariete's focus on cutting-edge solutions and forward-thinking design ensures its place as a leader in the industry.
By combining tradition with a forward-looking approach, Ariete continues to set the standard for quality and creativity in the small appliances market, offering consumers fresh and efficient products for their daily lives.
